In 1994, a small dream became a reality. The House of Tetteh Plahar was born in the modest environs of North Kaneshie Industrial Area, in the Ghanaian capital of Accra. It was a fresh burst on the fashion scene with its unique brand of youthful creative talent and sheer boldness, driven by the passion of its young founder, Tetteh Plahar, who was only 19 at the time. The fashion house was quickly noticed and went on to win an Ebony award for talent discovery.   

In February 1995, it was contracted by Ghana’s biggest fabric producing company at the time – G.T.P to hold sales promotional fashion shows using their fabrics.  It was a massive endorsement for such a young brand, and the beginning of great changes in the Ghanaian fashion industry. Around this time the love for the African print was somewhat limited to the older Ghanaians especially women. The younger generation was going after the western style. The House of Tetteh Plahar came up with vibrant designs to capture the attention of the younger generation and thus increased the market range for these fabrics. Attracting the youth was a vital passion of the fashion house because of the profile not only of its founder but the entire team. Its youthful brand and unique approach did appeal more to the younger generation.  

Over the years our brand has transitioned through various trends to build a solid profile in the production of clothing that combines great aesthetics with quality.